Let the beauty mags keep their $300 tourmaline plated flat irons. Good Housekeeping has bestowed one of its Very Innovative Product Awards on the $50 Frizz Therapy Straightening Iron from Remington.

In tests, kinky locks stayed sleek for as long as 15 hours — even after exposure to high heat and humidity. Credit the "frizz-fighting, conditioning polymers covering the plates to coat and smooth the hair while the heat straightens it."

Buy it at Target or Amazon.com. And read more about the VIP Awards in Good Housekeeping's February issue, on sale Jan. 12.

— Allison Kaplan